[1]
M Mohsin Ali khan and Dr. Sabah Younus 2025. Linking Sustainable Business Strategies to Firm Performance: A Cross-Functional Model of Marketing, Finance, and Innovation. International Journal of Business and Economic Affairs. 10, 3 (Jul. 2025), 1-19. DOI:https://doi.org/10.24088/IJBEA-2025-103001.